Sure, there are shopping apps out there that will read the barcode of a product and let you know whether you could buy it more cheaply online, but someone has now tackled a far more more important issue: will you actually enjoy that bottle of beer or wine you’re eyeing up in the store?

Next Glass is a free iPhone app that uses your own personal taste preferences to predict how likely you are to enjoy a beer or wine you’ve never tried before. If you’re buying for a dinner party or other social occasion, you can link to friends using the same app and it’ll show you how much they’ll like it too … 

The ratings are based on what the developers claim is a deep analysis of the chemical make-up of each drink.

Using the app is as simple as pointing it at the label. There’s also a search function that lets you identify new beers and wines that match your taste preferences.

Next Glass has tested tens of thousands of wines and beers, analyzing over 20,000 compounds within each bottle to identify what the tongue perceives as ‘taste’. The chemical makeup (or ‘DNA’) of each bottle is then stored in our one-of-a-kind Genome Cellar.

From there, with every bottle you rate, Next Glass learns the chemistry behind your likes and dislikes, allowing the app to focus on your unique preferences. Ratings are stored in your personalized Taste Profile, which continues to evolve with your palate.

Next Glass is a free download on iTunes. If you try it out, let us know in comments how well it does.

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